Top 10 most popular winery experiences of spring 2024

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Divinea presents the top 10 most popular winery experiences of spring 2024. Each experience offers something unique, guaranteeing unforgettable moments for wine enthusiasts, and has convinced and fulfilled the expectations of different audiences.

From Generation Z and Millennials to the most experienced wine lover, from the local visitor to the international tourist. These experiences were identified from all those available on the Divinea.com marketplace and on the sites of the more than 350 wineries using the Wine Suite CRM and Winery Marketing software.

The common thread that led to the success of these ten experiences is to be found in the combination of the enhancement of the territory and cultural heritage, quality production and the ability to intercept a specific target audience.

But let’s find out which are the elements of uniqueness characterising each individual experience.

Table of contens

Lunch and tasting among the vineyards of Poggio Amorelli in the heart of Chianti Classico

We begin our journey in the heart of Chianti Classico, where Poggio Amorelli offers a magnificent lunch and wine-tasting experience among the vineyards. This proposal allows you to combine the tasting of the winery’s fine wines with an al fresco lunch, immersed in the beauty of the Tuscan landscape.

The experience ends with a guided tour through the fermentation cellar, the barrique cellar for ageing and the private cellar for bottle ageing. The Poggio Amorelli winery, renowned for the production of high quality wines, perfectly intercepts the demand of a mainly international public with a typical, authentic and immersive wine and food experience.

Tasting and Light Lunch at Gambino Vini

Continuing southwards, on the slopes of Mount Etna, Gambino Vini offers a fascinating food and wine tour, with Etna wines accompanied by a light lunch with typical local products.

The Gambino family, with its Sicilian winemaking tradition, offers a winning combination of local gastronomy and a guided tour of the winery, with a breathtaking view of the landscape of Mount Etna and the Ionian coast that makes for a unique experience. A perfect combination of local food and wine and an area of great national and international tourist interest.

Tasting and Light Lunch at Castello Tricerchi: a Tuscan-tasting experience

Moving to Tuscany, Castello Tricerchi in Montalcino offers an exciting tour to discover the beauty of the castle, its vineyards and historic cellars, followed by a wine tasting and light lunch.

The winery, located on the northern side of Montalcino, combines the historical and cultural richness of the place with the quality of the wines, creating a typically Tuscan atmosphere that has fascinated many international visitors.

Bosca’s Underground Cathedrals and Alta Langa wines

Explore Bosca‘s wines in spectacular Underground Cathedrals. Founded in 1831, Bosca is a masterful celebration of Piedmontese bubbly, guarding tradition and innovation in the heart of its majestic underground cellars. This immersive experience not only reveals the secrets of how the region’s famous sparkling wines are made, but does so in a unique setting that envelops visitors in a magical, sensory atmosphere.

The combination of history, fascinating architecture and tasting made this visit an unforgettable moment for all participants. A unique experience that by its very nature convinces a diverse audience in terms of age and interests.

Langhe Overview with Astemia Pentita

In the Langhe, Astemia Pentita takes us on a tour of discovery of its vineyards and wines through the Langa Overview experience. Located in Barolo, this winery embodies a production philosophy in perfect balance between tradition and innovation with a rebellious and visionary soul.

The experience offers a visual and tasting journey that is appreciated for its ability to tell the story of the territory in a modern and artistic way, and promotes hospitality as a means of sharing authentic wines in a captivating context. This particular combination of characteristics has immediately won over the most demanding national audience.

Glasses at sunset in the land of Lambrusco by Marchesi di Ravarino

Marchesi di Ravarino, in Modena in the heart of the land of Lambrusco, offers a unique evening tasting with the evocative backdrop of sunset.

An aperitif amidst the “Mountains” of Ravarino to spend a suggestive and relaxing evening discovering wines made from hand-picked organic grapes, vinified in purity according to the ancestral method with natural re-fermentation in the bottle. A perfect combination that fully met the expectations of the very young. Over 70% under 35 years of age.

“Chic Nic” in San Gimignano: a picnic in the vineyard at Pietraserena Arrigoni

In San Gimignano, Pietraserena Arrigoni offers an elegant picnic experience among the vineyards: ‘Chic Nic’. With local products and wines from the winery, surrounded by the unique panorama of the San Gimignano vineyards, this historic winery combines food and wine with scenic beauty, offering a relaxing and tasty vineyard experience that has been a great success, easily convincing the international travelling public.

Artists In The Vineyard | Explore art in the heart of Abruzzo: welcome to Cantina Zaccagnini

We continue in Abruzzo, where Cantina Zaccagnini has united art and wine with its winery event: Artists In The Vineyard. An evening experience for everyone, young and old, where the tasting is animated by street artists, street food and children’s games.

Cantina Zaccagnini, founded in 1978 in the heart of Abruzzo, is characterized by a young and innovative style. The winery is distinguished by the combination of wine and art, which reflects its philosophy of ‘wine, art of man’. 

Rubino Wine Party: a Salento evening in the cellar by Tenute Rubino

The Salento welcomed us with Tenute Rubino‘s Rubino Wine Party, an evening event dedicated to fun and good wine. With live music and local food accompanying the high quality of the winery’s wines.

This vibrant and engaging evening is perfect for lovers of wine and being together. An eagerly awaited event in the area that brought together the local public and local tourism in a moment of conviviality.

AgriDinner in Cinque Terre at Cantina Capellini

To conclude, in Cinque Terre, Cantina Capellini offers the AgriDinner experience, an evening tasting immersed in the breathtaking panorama of the Ligurian coast. With local products and wines from the winery, this experience combines the natural beauty of the Cinque Terre with food and wine excellence, making it unforgettable.

An evocative location among the vineyards overlooking the sea, a unique wine-making tradition and the vision of a small producer were the winning combination to attract a large number of visitors with the arrival of the summer season.

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